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In 1988, we built a search engine that contained reviews for every Apple hardware and software product. Over 700 software products had hyperlinks to demo versions of popular products. It was an instant hit. It succeeded because it let shoppers try things before making a commitment. It succeeded because it helped Apple salespeople deliver instant answers. It succeeded because it created a community around Apple products, built by thousands of entrepreneurs who didn't know anything about social networks but were passionate about delivering value. While much has happened since 1988, the importance of connections has grown steadily. Over the years, we've used our experience to build special relationships with companies like Coca-Cola, Jones Lang LaSalle and RentMarketer. With the broad adoption of services like Facebook, YouTube and text messaging, there are tremendous opportunities to increase engagement with some of your key audiences. We invite you to contact us directly at (888) 817-0210, and see for yourself how our one-of-a-kind perspective delivers ideas that will help you see your business in a whole new way. |
